Reminders that send themselves
SMS appointment reminders you write once and never send by hand
Somebody books for 2 PM on Friday and then forgets. A text lands in the day or two before, in your words, with the time on your clock and a link to change it. Email goes out on every plan, and the paid one includes 500 texts a month.
Free to try, up to 15 bookings/month · calendar protection included on every plan
Hi Dana, this is a reminder for your Signature facial appointment with Chairwarden on Friday, October 3 at 2:00 PM.
Need to change it? chairwarden.com/manage/8f2c
Reply STOP to opt out.
The default wording with the booking’s details filled in. You rewrite the sentence; the opt-out line stays.
Your words, four tokens, one line you cannot remove
You write it once under Account, Reminder message. The preview next to the box fills the tokens in, so what you read on that screen is what your client gets.
The default sentence
Hi {client}, this is a reminder for your {service} appointment with {stylist} on {time}.
Four tokens
Client, service, your name and the time. A typo in a token stays visible in the preview instead of arriving blank at the wrong person.
Your timezone
The time in the message is your salon’s clock, set once on the same screen, not the clock of whatever device the client reads it on.
The opt-out line
Reply STOP to opt out is added for you, once, and the client agreeing to texts is part of choosing SMS when they book.
When it goes, and what it costs you
One daily pass picks up every confirmed appointment starting in the next two days that has not been reminded yet. That is why it lands in the day or two before rather than at a precise hour, and why a booking made late still gets one.
The client picks the channel when they book: email, text, or both. Email reminders work on every plan, including the free one.
Texts are on the paid plan, 500 a month. The allowance is checked before each send and counted in your salon’s month, so a text on the 31st belongs where you are.
When the allowance runs out, the email still goes. Only the billable channel stops, so a client is never left uninformed. No top-up, no overage charge.
If a reminder cannot be delivered, you are told. No email address or an unusable number shows up as a notification naming the appointment, once per appointment rather than per channel.
A reminder is only worth sending if the slot was worth keeping
Getting the client there is half of it. The other half is that the hour they are coming to was never broken up by a short booking in the first place.
A short service is never offered a slot inside a protected long block in Strict mode. Relaxed mode lets one at or under your quick threshold sit inside it instead.
Synced events block online booking in both modes, so the text the client gets is never for a time you were not there.
Booking someone in yourself always works and is saved as an override, and that booking gets a reminder like any other.
The reminder and the deposit do different jobs
One gets the client to the door. The other makes sure a forgotten appointment is not free.
DepositA percentage you choose, 10 to 100, switched on per service and charged online through your own Stripe account before the appointment.
ReminderThe text or email in the day or two before, with the time on your clock and a link that lets the client move or cancel it.
Unpaid slotsYou decide how long an unpaid booking holds its time: never, or 12, 24, 48 or 72 hours, and then the slot is released.
Chairwarden does not set your cancellation policy and does not decide refunds. You are the merchant of record, and that stays your call.
Everything the reminder is attached to
A public booking link with your own address, and no account for the client to create.
Two-way Google Calendar sync, so the appointments the reminders are about are the ones you actually have.
Client import from a CSV or an export file, phone numbers included, with a preview before anything moves.
Deposits into your own Stripe account, taken before the appointment.
Monthly stats: revenue, how full the month was, and what sat inside the protected blocks.
Chairwarden on your iPhone, and the same account in a browser when you are at the desk.
And what it is not
Not a marketing tool: no campaigns, no bulk texts, no newsletters.
No inbound messages: replies are not read or stored in the app.
No SMS on the free plan, and no top-up packs to buy.
One person per account, and no Android app yet.
Texts are the paid part, email never is
$29 a month, or $23 a month billed annually, with 500 texts included. Email reminders run on every plan, including the free one.
Starter
$0
no credit card, enough bookings to prove the protection works
- Up to 15 bookings/month
- Calendar protection, Strict & Relaxed modes
- Public booking link, your own URL
- Email reminders
- Deposit & no-show protection via Stripe
- Google Calendar sync
No credit card needed to start.
Get startedIndividual
$29/mo
or $23/mo billed annually
Everything in Starter, plus:
- Unlimited bookings
- SMS + email reminders (500 SMS/mo included)
- Import wizard: bring your client list from Vagaro, Square & more
- Full stats dashboard: revenue, utilization, top services
Cancel anytime from your dashboard.
Get startedThe free tier is 15 bookings a month with no card, and its reminders are emails. That is enough to see whether a reminder is what your no-shows were missing.
Questions about the reminders
By default: Hi {client}, this is a reminder for your {service} appointment with {stylist} on {time}. The four tokens in the braces are filled in from the booking, and you can rewrite the sentence around them under Account, Reminder message. The Reply STOP to opt out line is added automatically and is never doubled, even if you write STOP yourself.
The texts stop and the emails keep going. The allowance is checked before every send, and once it is used the appointment still gets its reminder by email, so nobody is left uninformed. There is no top-up to buy and no overage charge: the allowance resets with the calendar month, counted in your salon's timezone.
No. The month is counted from messages Twilio has accepted, stamped only after the send succeeds. A text that fails does not count against you, and a client who cannot be reached at all does not quietly disappear: you get a notification naming the appointment and why.
Not into Chairwarden. The text is one-way, sent from a Chairwarden number, and the app does not read or store replies. If a client needs to change or cancel, the reminder carries the link that lets them do it, and anything they type back is a message to a number rather than to your booking page.
No. This sends appointment reminders and nothing else: there are no campaigns, no bulk sends and no marketing messages. That is deliberate, and it is why the consent line the client agrees to is about appointment reminders specifically.
The reminders are part of the booking app, so the appointment, the client's phone number and the message all come from the same place. If you already pay for a standalone reminder service, this replaces that line on your bill rather than sitting next to it.
If you are comparing systems, the alternatives pages name a source and a date for every claim on them.
Write the message once, then stop chasing
Your first reminder can go out tomorrow, on the wording you chose, with the time on your clock.
Start freeNo card required. Cancel from your dashboard, not by email.